Case study: Restaurant franchise
Loyalty App for a restaurant franchise
A fast-growing local restaurant franchise with multiple locations across the region wanted to offer their customer a unique experience that creates value to both them and the customers.
Note: Offers in this demo app are for illustrative purposes only
Challenge
The client wanted to strengthen customer loyalty and boost repeat visits by launching a mobile app. A key technical requirement was integrating the app with the restaurant’s existing POS system – this included a custom API integration specifically adapted to the client’s internal setup.
Additionally, from a business perspective, the app was part of a broader initiative in the hospitality and tourism sector. The goal was to attract and retain local guests outside the peak tourist season in order to support year-round staffing and reduce seasonal turnover.
The client needed a platform where customers could:
- Collect loyalty rewards and receive exclusive offers
- Browse menus with up-to-date pricing and product info
- Easily locate nearby restaurant branches
- Get notified of seasonal promotions and deals
Our Solution
We designed and developed a custom loyalty mobile app for both Android and iOS, tailored to the client’s brand identity and their customer needs. Inspired by best industry practices, we created a sleek, user-friendly interface with features that drive engagement and retention.
- Digital Loyalty Program – Customers earn rewards with every visit or purchase
- Personalized Offers – In-app exclusive discounts and limited-time promotions
- Restaurant Finder – Showing all franchise locations
- Full Menu Browser – Dynamic, filterable menu with categories, pricing, and photos
- Push Notifications – Real-time updates about offers, new items, and nearby branches
